20mm Heron. Tala Flagship showroom, Shoreditch, London
20mm Heron. Tala Flagship showroom, Shoreditch, London

Client

Tala

Location

Shoreditch, London

Material

Heron

Lighting the way to a greener future

20mm Heron. Tala Flagship showroom, Shoreditch, London

Illuminating innovation

When luxury lighting brand Tala teamed up with architect Thomas Longley on the creation of its new flagship showroom in the heart of London’s Shoreditch, ‘low impact’ was central to the design concept.

Seeking a material partner to transform the till space and cabinetry, plus supply plinths for displaying product, our Heron range , crafted from reimagined discarded white goods, fit the bill perfectly.

By partnering with us for the store’s interior – using 13 Heron panels sized 3000x1200x20mm – a total weight of approximately 1040kg of waste was redirected from landfill. For context, that’s the equivalent weight of an adult Bison. Now, that’s certainly something to smile about.

The Concept

The showroom fit-out had a short turnaround of just over 7 weeks, and with the goal of creating as little impact as possible, much of the existing interior was repurposed for use in the new design scheme, from the wooden floor to the exposed brick walls and metal staircase. The till cabinet was also up cycled to form part of a new kitchenette.

The suppliers chosen to contribute to the interior concept had to offer either recycled or low impact materials; and our Heron collection did just that.

20mm Heron. Tala Flagship showroom, Shoreditch, London
20mm Heron. Tala Flagship showroom, Shoreditch, London

The Design

In good company alongside water-based paint from Farrow & Ball, curtains by Colours of Arley, and vases by SZ Ceramics and Argot Studio, the subtle, feathery soft grey tones of Heron, bolstered by a smattering of yellow hues, warm ochre flecks and black and blizzard white, provided the perfect backdrop to Tala’s beautiful collection of lighting products.

Heron is featured across the showroom’s key design focal points. This includes the till area, where Tala’s logo has been embossed seamlessly into the supersized Heron panel, alongside incorporated light fittings. Plus, used for a large, multipurpose cabinet-come-meeting table with accompanying stools on the showroom’s lower level. And for practical plinths displaying product throughout the space.

20mm Heron. Tala Flagship showroom, Shoreditch, London
“This is a special milestone for Tala. It speaks to eight years of product development, great collaborations, and a whole lot of hard work from an outstanding team.” — Tala’s co-founder, Joshua Ward

Eco-friendly materials, sparking collaboration

“Tala’s new Shoreditch showroom is a stellar example of how to offer genuine customer experience in a contemporary retail setting. It also shows beautifully how the re-use of existing fixtures and fittings can be paired with low impact materials to create a sustainably sound fit-out that doesn’t compromise on either stunning aesthetics or strong eco-credentials.”— Smile Plastics co founder, Rosalie McMillan

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